The Winzerkönig as a tourist magnet
A report by Denise Cserinko.
In February this year, the continuation of the television series "The vintner king" was broadcast on ORF. Set of the series is the town of Rust in Burgenland, which experienced a boom through this television production. As the ORF Burgenland reported are already round and cycle paths planned for the guests to be able to continue traveling in the footsteps of the "Wine King." The town of Rust and the Burgenland Tourismus currently developing a concept for it. "The locations are in and around the town of Rust are designed to do so that they can also show people," said the mayor of Rust, Harald Weiss, to do so. The
City Tourism Rust hopes that the television series, which attracted 837 000 viewers, on average, and 39 percent market share on average, to many new visitors to the Neusiedler See. "Rust stood to gain it, because Rust is actually shown at its best on television. We want to sell our wine, because every customer is welcome," Winzer Hans Feiler told the ORF Burgenland.
Even the guest house Stickler is now off the series production, the guest house Stickler. "The animated, and a better presentation than the 'wine king' can not imagine," said restaurateur Tina Mooslechner against the ORF Burgenland.
"The vintner king" is about life of Thomas Stickler, to be published in the series of Harald Krassnitzer played. After a failed marriage leaves Germany and Thomas returns to his hometown of Rust on Lake Neusiedl. He will initially take a break and reflect on his life, but he inherits a short time later, the parental estate. Since nothing holds him in Germany, he decides to take over the estate and wine to be.
The TV series has captured a short time not only the domestic audience and Germany, but is meanwhile also been to Norway. Buying interest is also part of Slovakia, Hungary and Sweden. This is the idyll of Rust and the region around Lake Neusiedl to Europe and brought flowers to the domestic tourism.
sources (last Zugrif on 6.6.2008):
http://www.dor-film.com/page.php?modul=Article&op=read&nid=6&rub=5&sort=0
http://burgenland.orf.at/stories/121626/
http://kundendienst.orf.at/aktuelles/winzerkoenig.html
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